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Lupine for Ecommerce Leaders

Find what's costing you sales — before your next big traffic push

Every campaign, promotion, and seasonal push sends more people to a site that already has friction in it. Lupine finds where shoppers stall — from PDP to cart to checkout — and tells you exactly what to fix first.

Your first analysis is free — no credit card required

Trusted by leading brands like: Deel GE Appliances The Brewery Contextful
What ecommerce leaders use Lupine for
  • Improve product information hierarchy
  • Surface key purchase information earlier
  • Simplify product discovery and navigation
  • Reduce cart or checkout hesitation
Example output
Revenue-focused customer journey opportunities
Your workflow

A lightweight layer on top of what you already do

Lupine doesn't ask you to change your platform or process. It slots into the planning and reporting you're already doing around every campaign and sale.

1Before a big sale or launch

Run an analysis on your top landing and category pages before Black Friday, a product drop, or a promo push — not after the traffic's already there.

2When conversion rate stalls
yourstore.com/checkout

Diagnose whether it's a navigation, PDP, or checkout problem before assuming it's a traffic quality issue.

3When prioritizing the roadmap
ProblemRoot Cause

Turn a long backlog of ‘nice to have’ ideas into a short list ranked by expected revenue impact.

4When you brief design or dev
Checkout fix brief

Hand off a clear problem → root cause → fix, instead of a vague ‘improve conversion’ ask.

What it looks like

From a URL to a prioritized test, in one pass

Every analysis follows the same reasoning chain — grounded in 10,000+ real experiments, not generic best practices.

Problem

Shipping cost isn't shown until the final checkout step.

Root Cause

Late cost disclosure is a common driver of cart abandonment.

Hypothesis

Surfacing estimated shipping earlier in the cart will reduce abandonment.

Proof

What teams are saying

It feels very focused on actionable UX insight rather than just surface-level analytics. It's much easier to quickly identify opportunities and prioritise improvements without spending hours interpreting data.

Richard McAuleyWed2b
The Brewery

While having a website that attracts clients is essential, the ability to effectively convert visitors is even more critical, and Lupine addresses this need directly. This is a solution we clearly see ourselves integrating into our workflow on a regular basis.

TatianaThe Brewery
FAQs

Questions worth answering upfront

No — recommendations come with clear reasoning and prioritization, so you can decide what's worth a dev ticket versus a quick content or merchandising fix.
Yes — run an analysis on any URL you want a read on, from a category page to a specific product page.
Heatmaps show you where people click or stop. Lupine explains why that's likely happening and what to test to fix it.
Yes — every recommendation comes with a priority signal based on likely impact and evidence, not just a raw list of ideas.
A real breakdown of your page — problems, root causes, and hypotheses — plus prioritized, evidence-backed fixes you can act on immediately.

See what's costing you sales before your next campaign sends more traffic to it

Get your free analysis

Get your free analysis